My task was to develop a visual identity for a luxury investment created by the Krakow developer Mobi Property.

You can learn more about the residence itself here.

Initial logo concepts

Below I present the initial logo suggestions. The designs are of the “clean” genre, devoid of a separate signet, because I wanted to avoid the obvious associations with the mountains and some graphic games with the presentation of the first letter, i.e. Z (Russia, apart from destroying Ukraine, also destroyed the letter Z for designers).

In order not to limit myself to the word itself, I decided to delicately refer to the roof of the house and the mountains, which finally led to the final version of the logo presented above.